Digital economy, business and consumption

The digital economy is not only apps and websites; it is a new organisation of work, business and desire in which data, platforms and ratings mediate exchange. This chapter explains e-commerce, global corporates and platform business, and shows how tourism and consumption create identity and inequality. A food delivery rider rated by an algorithm, for example, works in a labour relation that no factory clock ever created. It also asks who controls platforms, data and ratings in this new economy.