Quantitative, qualitative and mixed-methods paradigms ask different questions, and each method — from experiment to ethnography — trades control against realism. For example, an experiment can show that a teaching method causes better recall, but only a case study can show why it transformed one particular student. This chapter matches paradigms to methods and states when each is the right choice.
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Paradigms and methods of research
Psychology · Unit 2 · ~13 min read · Original chapter
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