Intrapreneurship is entrepreneurship inside an existing organisation: employees who spot opportunities, champion new products or processes, and drive change without owning the firm or bearing its full financial risk. The term (Pinchot) captures the corporate entrepreneur: someone with the entrepreneur's drive and creativity but working within company resources, rules and rewards. Worked example: an engineer in a large appliance firm notices customers struggling with installation and builds a video-guided setup feature, persuading management to fund a pilot. She takes career risk and spends political capital, but the firm funds the project and owns the result — intrapreneurship, not independent entrepreneurship, because the risk and ownership stay with the firm.
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Intrapreneurship
Management · Unit 10 · ~12 min read · Original chapter
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